6 ways to boost organic video results

It’s no secret that videos are a powerful tool in the world of content marketing. Videos provide an opportunity for marketers to create strong emotional connections by...

Why a French ruling against a small mobile ad firm has ad tech on...

Earlier this month, French data authority CNIL put French ad tech company Vectaury on notice for violating consent-gathering rules under Europe’s General Data Protection Regulation (GDPR). Vectaury collects geolocation...

Unriddled: Free Movies (!) From YouTube, Facebook Makes the Unsend Feature Official, and More...

"Unriddled" is HubSpot's weekly digest of the tech headlines you need to know. We give you the top tech stories in a quick, scannable way and break...

State of the Google Shopping auction heading into the 2018 holiday season

Google Shopping has long been a key driver of U.S retailer online sales, and in Q3 2018 accounted for 87 percent of all Google non-brand paid search...

Blockthrough acquires PageFair, merging two leading anti-adblocking platforms

Blockthrough, which provides software and methods to counter adblocking, has purchased PageFair, which offers similar services. Deal terms were not made public. In the announcement, the two companies...

Anchor Text: The Short & Sweet Guide

When’s the last time you thought about the specific text you hyperlink in order to direct readers to another page on your website? This text, known as...

Announcing the 2018 Local Search Ranking Factors Survey

It has been another year (and a half) since the last publication of the Local Search Ranking Factors, and local search continues to see significant growth and...

SearchCap: Google Black Friday ads, Google Shopping auctions & PLAs

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Recent Headlines From Marketing Land,...

Walmart launches interactive ‘Toy Lab’ to engage kids, showcase toys this holiday

Walmart is making it even easier for kids to discover the toys they want this holiday season. The retail giant has launched an interactive video Toy Lab, where...

20 YouTube Tricks, Hacks, and Features You’ll Want to Know About This Year (de-de)

When people talk about today's most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter. But don't...

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